Trevor Finnegan/Revert Design
Challenge
To develop a design identity for the new houseware brand Seven Wood, launched by Niamh Banks. The brand name originates from a favourite Yeats poem ‘In the Seven Woods’. The task was to create an appropriate visual identity for use across all aspects of the brand, including the website and the online shop which sells a carefully curated selection of houseware and apothecary products.
Impact
Revert Design created a set of icons inspired by the language and imagery of the poem to express the Seven Wood brand values of good design, aesthetics and utility. They are now used across the visual identity, from window graphics to bags and website and reinforce the Seven Wood identity in their collaborations with Irish designers on furniture design and other projects.
Revert Design is a Dublin-based multidisciplinary design studio founded by Trevor Finnegan in 2013. The studio creates functional and beautiful design across visual identities, websites, packaging, print materials and much more, for a growing range of clients from startups to more established brands.